IBFAN will work through programmes designed for increasing its outreach by building alliances, protecting people from baby food corporations’ misleading propaganda, advocating with governments to hold the baby food corporations accountable, providing technical and planning support to governments, campaigning, training and capacity building. IBFAN is a watch-dog organization, monitoring the compliance with the International Code of Marketing of Breast-Milk Substitutes, and subsequent relevant World Health Assembly resolutions, as well as highlighting conflict of interests in policies and programmes both globally and nationally.


IBFAN envisages an enabling environment for all women to establish breastfeeding as a societal norm in the best interest of both mother and child. IBFAN aspires to emerge as the last word in promoting, protecting and supporting breastfeeding and infant feeding as well as a trusted network in support of Governments and civil society alliances/social movements.